An explanation for the effect is provided by cognitive dissonance theory.
2.
Therefore, the cognitive dissonance theory is evident in this case.
3.
Mood management research can be traced back to Leon Festinger's ( 1957 ) cognitive dissonance theory.
4.
According to Festinger's Cognitive Dissonance Theory, we know the dissonance could be reduced by a change in the cognition.
5.
Under low choice, all participants exhibited no attitude change, which would be predicted by both cognitive dissonance theory and self-perception theory.
6.
An early study on cognitive dissonance theory shows that people indeed experience arousal when their behavior is inconsistent with their previous attitude.
7.
There are some circumstances in which a certain theory is preferred, but it is traditional to use the terminology of cognitive dissonance theory by default.
8.
In line with cognitive dissonance theory, the children and the monkeys chose the " novel " option over their originally unchosen option, even though all had similar values.
9.
Cognitive dissonance theory explains changes in people's attitudes or beliefs as the result of an attempt to reduce a dissonance ( discrepancy ) between contradicting ideas or cognitions.
10.
When developing his Cognitive Dissonance Theory, Festinger concluded : There are two major sources of cognition, namely, own experience and communication from others . ( p . 382 ).