Feldman points to the lasting association of the theory that " all whatness is wetness " with Thales himself, pointing out that Diogenes La�rtius speaks of a poem, probably a satire, where Thales is snatched to heaven by the sun, " Perhaps it was an elaborate paronomasia based on the fact that " thal " was the Phoenician word for dew ."
12.
He writes, " Many such cases of double entendre, paronomasia in one language or another, sometimes two at once, numerical-literal puzzles, and even ( on one occasion ) an illuminating connexion of letters in various lines by a slashing scratch, will be found in the Qabalistic section of the Commentary . " In " Magick Without Tears " he wrote:
13.
"' Homoeoptoton "'occurs when two or more words in the same sentence are in the same case with the same ending, while "'homoeoteleuton "'features words without inflection that have the same ending . "'Paronomasia "'changes a sound or a letter in a word to make it sound similar to another word with a different meaning.
14.
William Safire of the " New York Times " suggests that " the root of this pace-growing [ use of paranomasia ] is often a headliner-writer s need for quick catchiness, and has resulted in a new tolerance for a long-despised form of humor . " It can be argued that paronomasia is common in the media, especially headlines, to draw the reader s interest.
15.
Indeed, his attitude toward the depiction of objects is neatly summed up by the saying " Parti Pris des Choses = Compte Tenu des Mots, " which translates loosely to " taking the side of things = taking into account the words . " Indeed, where pure description is inadequate to truly capture the spirit of an object, Ponge employs auditory effects ( e . g . assonance, sibilance, and paronomasia ) as well as images that delight all the senses.
16.
Slonimsky's definition of "'sesquipedelian macropolysyllabification "'is : " Quaquaversal lucubration about pervicacious torosity and diverticular prosiliency in diatonic formication and chromatic papulation, engendering carotic carmination and decubital nyctalopia, causing borborygmic susurration, teratological urticulation, macroptic dysmimia, bregmatic obstipation, crassamental quisquiliousness, hircinous olophonia and unflexanimous luxation, often produce volmerine cacumination and mitotic ramuliferousness leading to operculate onagerosity and testaceous favillousness, as well as faucal obsonation, paralellepipedal psellismus, pigritudinous mysophia, cimicidal conspurcation, mollitious deglutition and cephalotripsical stultitiousness, resulting despite Hesychastic omphaloskepsis, in epenetic opisthography, boustrophedonic malacology, lampadodromic evagination, chartulary cadastration, merognostic heautotimerousness, favaginous moliminosity, fatiscent operosity, temulencious libration and otological oscininity, aggravated by tardigrade inturgescence, nucamentacious oliguria, emunctory sternutation, veneficial pediculation, fremescent dyskinesia, hispidinous cynanthropy, torminal opitulation, crapulous vellication, hippuric rhinodynia, dyspneic nimiety and favillous erethism, and culminating in opisthographic inconcinnity, scotophiliac lipothymia, banausic rhinorrhea, dehiscent fasciculation, oncological vomiturition, nevoid paludality, exomphalic invultuation, mysophiliac excrementatiousness, flagitious dysphoria, lipogrammatic bradygraphy, orectic aprosexia, parataxic parorexia, lucubicidal notation, permutational paronomasia, rhonchial fremitus, specular subsaltation, crapulous crepitation, ithyphallic acervation, procephalic dyscrasia, volitional volitation, piscine dermatology, proleptic pistology, verrucous alopecia, hendecaphonic combinatoriality, microaerophilic pandiculation and quasihemidemisemibreviate illation ."