| 21. | This action is called the social exchange theory.
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| 22. | Theories of social exchange share many essential features with classical economic theories like rational choice theory.
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| 23. | Daniel Batson is a psychologist who examined this question and argues against the social exchange theory.
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| 24. | Profit in social exchange is seen as the greater number of rewards gained over costs incurred.
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| 25. | From a transactional approach one can derive a certain kind of value from one's social exchange.
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| 26. | Three theories describe reciprocity : The social attraction-trust hypothesis, social exchange theory and the norm of reciprocity.
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| 27. | He and the wolves begin social exchanges, even urine-marking their territories, producing trust and respect between them.
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| 28. | Its aim was to create a social exchange network completely independent from political clubs and university institutions.
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| 29. | It is also a platform for social exchange, and is potentially linked to other books and other discussions.
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| 30. | However, in terms of reciprocity and continuity, they found that Social Exchange was a defining factor in relationships.
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