If you see one with suspicious lineage _ for instance, if a survey sponsored by this newspaper were to announce that newspaper readers are smarter, sexier and happier than nonreaders _ then it pays to take the results with a large grain of salt.
42.
"Some of our kids are basically nonreaders, and when you have one who becomes interested in finding out what happens at the end of a book and they're willing to read it to the end, it's kind of nice ."
43.
Blanchard suggested that Dennis Publishing made readers out of nonreaders by " supercharging the magazine format specifically for them " with a graphic _ rather than the word-driven _ approach favored by most American editors who " see themselves as keepers of the flame of culture ."
44.
I think she should share with her nonreaders the ideas and insights she gathered from all over the world _ from churches and mosques, from civic groups and PTAs, from corporations and cyberspace _ about empowering men and women to be the best parents possible, or to stand in for parents in the best way possible
45.
"The newspaper is the last great mass medium, " said David Underhill, a vice president at Tribune Co . " But we need new ways to reach light readers, nonreaders, people who don't buy newspapers at all, and we need to find ways to reach people several times a day ."
46.
The survey also makes a striking correlation between readers of literature and those who are socially engaged, noting that readers are far more likely than nonreaders to do volunteer and charity work and go to art museums, performing arts events and ballgames . " Whatever good things the new electronic media bring, they also seem to be creating a decline in cultural and civic participation, " Gioia said . " Of literary readers, 43 percent perform charity work; only 17 percent of nonreaders do.
47.
The survey also makes a striking correlation between readers of literature and those who are socially engaged, noting that readers are far more likely than nonreaders to do volunteer and charity work and go to art museums, performing arts events and ballgames . " Whatever good things the new electronic media bring, they also seem to be creating a decline in cultural and civic participation, " Gioia said . " Of literary readers, 43 percent perform charity work; only 17 percent of nonreaders do.
