Finally, the agency urges marketers to build connexity brands.
2.
In June 2015, Connexity ( formerly Shopzilla ) announced it had purchased PriceGrabber, Inc . for an undisclosed amount.
3.
Thus, the study found that Generation Y's values include " connexity, " which Saatchi defines as the importance of staying connected to the outside world in order to grow; " coolness " of knowledge, and the importance of self-reliance.